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¡¾Speaker¡¿Chen Zirou, Teacher, University of Toronto

¡¾Topic¡¿Competitive Gamification in Digital Consumption: Evidence from TikTok

¡¾Time¡¿Monday, October 20, 10:30-12:00

¡¾Venue¡¿Room B456, Lihua Building

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¡¾Organizer¡¿Department of Marketing, School of Economics and Management, Tsinghua University