【Topic】When is the Juice Worth the Squeeze? – An Empirical Study of Optimal Structuring of Win-back Strategy in the Presence of Customer Dynamics
【Speaker】Dr.Yacheng Sun, Kelley School of Business Indiana University
【Time】2007-11-8 13:30-16:00
【Venue】Room 401, Weilun Building, Tsinghua SEM
【尝补苍驳耻补驳别】贰苍驳濒颈蝉丑
【Organizer】Department of Marketing