Natasha Zhang Foutz, Associate Professor of Commerce Marketing, McIntire School of Commerce, University of Virginia: The Role of Network Embeddedness in Film Success & Hedonic Adaptation in Shared Experiential Consumption-Tsinghua University School of Economics and Management-SEM Library

2015-05-18

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【Speaker】Natasha Zhang Foutz, Associate Professor of Commerce Marketing, McIntire School of Commerce, University of Virginia

【Topic】The Role of Network Embeddedness in Film Success & Hedonic Adaptation in Shared Experiential Consumption

【Location】Room 325, Shunde Building, Tsinghua SEM

【Host】Department of Marketing; China Business Research Center, Tsinghua University

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